Trade Fair Language Course – German

Course number : 25-Ms-g-g
practical – relevant – practical language learning

German language course for trade fairs

A successful trade fair visit and discussions with international business stakeholders require a variety of communication skills. Whether the presentation of
products, discussing specific customer inquiries or small talk: Your employees will have the perfect tools to master international trade fairs with confidence.

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Content for the German language course for trade fairs

  • Describing the company and products
  • Gain interest of visitors and address new customers
  • Practicing the “icebreaker” in different situations
  • Questioning techniques to understand the exact needs of the interested parties
  • Topic transfer and introduction of colleagues
  • Recording concrete inquiries and customer requests
  • Small talk about the industry and current topics
  • Summarize the conversation, discuss the next steps

Advantages of the “Trade Fair German” language course

  • Fits together course content to address trade fairs and sales talks
  • Subject-specific training material
  • Complementing course content with business communication and intercultural topics
  • Trains realistic action situations
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Target Group

Specialists and executives starting from the A2 language level

Scope of the inhouse language training “group”

  • 3 days (30 lesson units) – 1 lesson unit = 45 minutes
  • Available all over Germany, including Hamburg and Munich
  • Group size of inhouse training “group”: 4-6 employees


Only methodically first-class trainings ensure lasting success. Therefore, educom has developed the EDA method: It divides each training sequence into the three phases “Explore”, “Develop”, and “Apply”. This specialized language training in “German for Trade Fairs” gives you exactly the content that you need in your professional life.

Looking for different language course format?

  • Individual training in the office or at the educom center (private)
  • Inhouse language course 2-3 participants (team)
  • Group discounts and coach leasing from 7 participants:
  • Intensive course (3 days) or progressive training (1-2 times / week)
  • Open language courses at the educom center
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Want a different language?

As a language institute, educom offers courses in more than 50 languages!
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